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Rochester, NY Police Tries To Buy Community’s Respect and Trust with BillboardsBy DAVY VARACopBlock.org Apr. 30, 2012 |
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 It’s the Rochester Police department’s latest desperate attempt to gain the trust and respect of Rochester’s African-American and Latino community. In referring to the billboards, which feature titles such as “We’ve Got Your Back”, and “On The Same Team”, as well as actual R.P.D. officers, Chief Sheppard said, “We’re trying to get the message out to the Rochester community that the R.P.D., one, has their back. We want them to have faith in us. The other message we’re trying to send is to youth. To let them know we’re on the same team. We don’t want them looking at us as the enemy.” The billboard campaign is expected to last about two months, and Chief Sheppard says he hopes to get feedback from the community. Read More 
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